Welcome RoboSense! LiDAR company’s technology will expand Mcity’s data collection capabilities

January 24, 2024
Two Asian men sit at a table with white papers and pens in front of them. Behind them is a banner that says, "RoboSense and Mcity Partnership Signing Ceremony."

RoboSense, a leading innovator in LiDAR technology, today announced its membership in Mcity, the University of Michigan-led public-private mobility research center. 

RoboSense, with North American headquarters in Plymouth, Michigan, will contribute its M Platform sensors and ground truth software for research and development at Mcity. The company joins Mcity’s diverse community of industry members and government partners, which includes automakers Toyota, Ford and Honda, auto parts supplier Denso, the U.S. Department of Transportation, and the Michigan Department of Transportation. 

“Partnering with RoboSense enables Mcity to stay innovative, adaptive, and on top of the latest technological advancements in the ever-evolving field of transportation,” said Henry Liu, director of Mcity and a professor of Civil and Environmental Engineering at U-M. “We’ll now have two ways to approach data collection: The always-on, broad network of infrastructure-based sensors already deployed in Ann Arbor, and the much more targeted capability of RoboSense’s vehicle-mounted, LiDAR-based perception system.” 

“We’ll now have two ways to approach data collection: The always-on, broad network of infrastructure based sensors already deployed in Ann Arbor, and the much more targeted capabiity of RoboSense’s vehicle-mounted LiDAR-based perception system.”

Henry Liu, Mcity Director

RoboSense technology will be installed on a Ford Mustang Mach-E to expand the data collection capabilities inside the world-class Mcity Test Facility for advanced mobility vehicles and technologies, as well as on the streets of Ann Arbor.

Mark Qiu, executive vice president, RoboSense, left, and Eric Michielssen, associate dean for research, University of Michigan College of Engineering, at a ceremony marking RoboSense’s membership in Mcity.

“RoboSense’s North American headquarters in Michigan are in close proximity to Mcity,” said Peipei Zhao, President of North America, RoboSense. “It is a natural partnership; we share a local community and the mission to advance transportation safety, sustainability, equity, and accessibility. By providing our cutting-edge LiDAR hardware + software solutions and hands-on support, we are part of a collective effort to realize the future of mobility.” 

“It is a natural partnership; we share a local community and the mission to advance transportation safety, sustainability, equity, and accessibility.”

Peipei Zhao, President of North America, RoboSense

RoboSense’s work with Mcity will also provide experiential learning opportunities for students through U-M’s Perot Jain TechLab at Mcity, a start-up-in-residence program. TechLab has provided hands-on experience for hundreds of U-M students and attracted dozens of startups to Southeast Michigan. Students in the program will gain real-world experience using RoboSense’s sensing and sensing and data-collection technology as they work with TechLab companies.

Liu said having companies like RoboSense working with Mcity on applied engineering in a collaborative way is important to strengthening the Mcity ecosystem of partners.

“As we increasingly pursue large federal projects,” Liu said, “it is critical that we have competent industry partners like RoboSense standing by ready to participate.”

Read RoboSense’s news release about joining Mcity.

For more information about RoboSense, visit https://www.robosense.ai/en